Eu odeio quem odeia... Considerações sobre o comportamento dos usuários brasileiros na ‘tomada’ do Orkut

Authors

  • Suely Fragoso

DOI:

https://doi.org/10.30962/ec.89

Keywords:

Web, Redes sociais, Identidades Culturais

Abstract

This work attempts to provide some insight into the Brazilian Invasion of Orkut. To this end. the paper examines some data concerning Internet use in Brazil and then proceeds on to a brief description of the Social Networking Software (SNS) Orkut. To address the Brazilian Invasion, the paper uses, above all, the records of Orkut itself, which bear witness to a high level of hostility between users from Brazil and from the United States of America. The aggressiveness of the posts, contrary to the image of friendliness and pacifism of that Brazilians have, lead to some of the most violent battles in the clash of cultures set up in Orkut. Work by the Brazilian sociologist Roberto Da Matta provides the key to understand the Brazilian protagonism in those events.

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How to Cite

Fragoso, S. (2006). Eu odeio quem odeia. Considerações sobre o comportamento dos usuários brasileiros na ‘tomada’ do Orkut. E-Compós, 6. https://doi.org/10.30962/ec.89

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Section

Artigos Originais