Compreensão e afetividade: o fã dentro da lógica comercial do Big Brother Brasil
DOI:
https://doi.org/10.30962/ec.187Keywords:
Big Brother, Multiplataforma, Recepção, Compreensão, ProximidadeAbstract
This article dwells on some aspects related do the reception of media content shown on multiple platforms. Taking the reality show Big Brother Brasil as an example, the author suggests that the process of comprehension of this text is partially influenced by the kind(s) of media used by the audience. These differences, produced within a commercial logic, are particularly noticed within the fan communities due to their sense of proximity to the events in the house. As evidence for the arguments proposed, this paper presents some accounts done by fans of the show, while, at the same time, it makes an analyses of its format.Downloads
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